Tour options
There
are always many different ways to scale the mountain. Oxygen supplies
for those at high altitude or general provisions at base camp: Our non-binding
free-of-charge needs analysis takes a weather check and provides you with
what you need to reach the peak. All project assignments include report
and presentation.
Summit modules
- Brand Research (Profile • Positioning • Potential)
- Communication
research (Advertising material tests • Ad
impact checks)
- Strategic communications and media consulting
- Target audience research
- Product concept tests
- Customer satisfaction surveys
Base camp
- FirstNeed requirements analysis
- Pathfinder knowledge management
Equipment
- Survey design
- Coordination of national & international projects
- Group discussions
- Depth interviews
- Client and employee workshops
- Simple and complex data analyses, e.g.
- Significance tests
- Correlations
- Conjoint analysis
- Segmentations
- Significance tests
- Desk Research